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LOGO, WEBSITE & PATIENT EDUCATION
Metabolic Center for Wellness
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Phillips & Marek has a long-standing professional relationship with the founder of the Metabolic Center for Wellness, which began during her time at The University of Central Florida College of Medicine. When she launched her private practice in 2015, she engaged us to develop a logo, color palette, marketing collateral and website. Since then, we have continued work on several projects, including website enhancements, patient FAQs, social media posts and videos.
Updated palette
OUR APPROACH
Logo: The Metabolic Center for Wellness, an endocrinology and wellness practice in Central Florida, hired Phillips & Marek to develop a logo that was simple, clean and represented a holistic approach to healthcare.
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Color: The original color palette featured the green and gray. It was later updated to include a vibrant purple and orange, representative of the wellness focus in each area of the practice.
Website: Five years after the site was launched, we implemented a major refresh so it aligns with the additional service offerings and boosts SEO. New iconography was developed and the fillable forms for new patients were updated. We also transformed a stagnate education section into an online blog that could be disseminated across social media platforms; and developed online and downloadable patient FAQs for treatments and procedures including radiofrequency ablation of thyroid nodules.
Choosing Phillips & Marek for marketing was the best decision we’ve made for our practice. The collaboration and attention to detail is first class. They created a phenomenal website and education materials, as well as provided counsel about marketing strategies we can execute. We’ve been blown away by the results and look forward to a long partnership!
Angela Mazza, DO