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EXTENDED TEAM

Nadia Ballard

Research & Analytics

Nadia Ballard has worked with diverse teams to develop strategic programs, build brands and conduct industry and competitive research.

Nadia Ballard
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Nadia’s expertise in research, marketing and international business has helped many organizations introduce B2B products and services to domestic and international markets. 

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Throughout her 20-year marketing career, Nadia has honed her primary and secondary research skills in various projects, including product launches, new market entry initiatives, industry and competitive research programs, and global marketing campaigns. Using data and analysis to develop user-friendly content is her passion. Her familiarity with research methodologies and vendors, as well as with marketing and sales needs, helps her develop effective content that builds trust and drives engagement with target audiences.

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Working primarily with B2B brands, Nadia focuses on technology-heavy industries such as software, biotech and aerospace. Some of her most notable projects have included emerging technologies such as augmented reality, data automation, biometrics, and autonomous unmanned vehicles, among others.

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Nadia’s work in market research and website design has received several international awards. She is a published author and frequent speaker at industry events. She has served on the board of directors for local chapters of professional organizations such as the Society for Technical Communication and the American Marketing Association, and continues to volunteer for non-profit organizations across Central Florida.

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Nadia earned an Master of Business Administration from the Crummer Graduate School of Business at Rollins College with a specialization in International Business. She also earned a Bachelor of Arts from the University of Central Florida with specialization in Technical Writing.

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